The Irish Duck Explained

I am a child of the Internet. I may be one of the first of my mates to have used it, I first logged on in 1993. I’m part of the oldest generation of people to have started using the internet as a teenager, so I think it is in my bloodstream now. Sometimes I dream of being still online in my sleep.

I was born in Northern Ireland (hence the obvious Irish component), the Duck part was given to me by my old ice hockey coach in high school. He noticed when I tackled other players, it looked like I was waddling like a duck on the ice. As a result, he told me and as a result, I thought, this could be a great personal brand identity, so I have used it in all my creative endeavours.