Web Widgets
// February 27th, 2010 // 5 Comments » // strategy, web development
I been thinking a lot lately, should I invest some time into creating an AIR widget/application or focus on what I know best.
Selecting parts of a Web site and it’s data and packaging it up to make it run inside a portable, user distributable widget has been growing more and more popular over the last few years. For example, WidgetBox currently distributes 74,000 different kinds of Web widgets from its partners to over 1.2 million other sites. Widgets lets users distribute a Web site to other places on the Web at no extra cost and it also creates an ecosystem effect, where other Web sites users become the users of the new site. The YouTube badge is a notoriously well-known example of this that also helped drive the extraordinarily fast growth of the site. Like APIs, widgets are now considered a mandatory must-have for new and existing online products. But unlike APIs where it’s up to the API users, figuring out users want out of your site’s widgets is still an art form.
I also find that the Web development industry has been slow to change, particularly outside the valley, and there is depressingly scarce information on how to deliver well on things like widgets, open APIs, social networking applications, and even syndication. So, what do you guys think I should do?



